Hyundai Motor Group

A South Korean automaker group, Boston Dynamics' controlling shareholder and first major customer.

Hyundai Motor Group took its current form in 1998 when Hyundai Motor acquired Kia, headquartered in Seoul, South Korea, and today includes Hyundai, Kia, Genesis, and Hyundai Mobis; by production volume it was the world's third-largest automaker group in 2023. In June 2021 it completed the purchase of about 80% of Boston Dynamics from SoftBank, bringing it into the robotics business. At CES 2026, the group unveiled its AI robotics strategy, and Boston Dynamics showed a production version of the electric Atlas built for automotive assembly, planned for deployment in 2028 at the Hyundai Motor Group Metaplant America (HMGMA) in Georgia, with Atlas also to be paired with Google's Gemini Robotics model. It is a textbook case of an automaker entering humanoid robotics: both a shareholder and the first major customer.

ExampleBoston Dynamics opened an applications center at the HMGMA campus, letting Atlas practice sorting automotive parts in a real factory environment.

Also called

Hyundai

Related

Boston Dynamics · Boston Dynamics Atlas (Electric) · Automakers Entering Humanoid Robotics · Gemini Robotics · SoftBank Group · Humanoid Robot

Sources

Hyundai Motor Group - Wikipedia
Atlas (robot) - Wikipedia
Boston Dynamics News

As of

2026-01